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Creating a visual brand for a fitness business

Two visually linked identies were created for Katie Cannon’s two businesses – an adults and a children’s gymnastics fitness programme. To promote both, re-enforce the link and to reduce printing costs one A4 letterhead and a double sided business card were produced. Katie is 5 times British Gymnastics Aerobics Champion.

As a result of the growth of her businesses the first Katie Cannon Centre was opened in late 2009 in Richmond, SW London.

“Richard and I’ve been working together for a couple of years. He’s been responsible for turning around my business and pushing it to a whole new level...” More

Katie Cannon

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